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Our Positions

TL;DR:

Where we stand

People  |  Animal  |  Nature

What we stand for shapes what we do.

Prime Earth’s values guide how we work. Our positions make clear what we believe about the issues our work touches, where we draw lines, and how those beliefs guide our decisions.

 

They are grounded in five principles: we are part of nature, life has intrinsic worth, power comes with responsibility, protection is not a privilege, and differences do not create hierarchy.

 

These positions guide decisions across all of Prime Earth, from our programs and projects to our partnerships and communications.​​

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Explore Our Positions

People

How people are treated matters.

Human differences should never be used to justify hierarchy, exclusion or harm. These positions guide how we think about culture, identity, equity, participation and the conditions people need to live with dignity and security.

Animals

How animals are treated matters.

Animals should not be treated as objects for human use. These positions guide how we think about captivity, ownership, handling, entertainment, trade, hunting and other forms of exploitation.

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Nature

How nature is treated matters.

Humans are part of nature and depend on living systems for survival. These positions guide how we think about biodiversity, habitat, freshwater, climate and how human activity should operate within ecological limits.

Our positions guide our choices

They shape the work we take on, the partnerships we build, the messages we share and the way we use our power. As our knowledge grows and evidence changes, we will revisit these positions openly and responsibly.

Got a question? Contact us here.

Media inquiries please email: info@prime-earth.org

Prime Earth Education is a federally registered not-for-profit organization in Canada. 

© Copyright 2026 by Prime Earth Education.™

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We respectfully acknowledge that the land on which our headquarters is located is within the bounds of the Treaty Lands and the traditional territory of the Mississaugas of the Credit First Nation, as well as the traditional territory of the Huron-Wendat and Haudenosaunee peoples. This territory is mutually covered by the Dish with One Spoon Wampum Belt Covenant.  We honour the longstanding Indigenous groups of this geographic region as the customary keepers, protectors, and caretakers for the environment, and follow their reverence for nature and leadership in caring for Mother Earth.

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